Congratulations! You have made it to the future. Everyone is curating brands for mobile applications, e-commerce products are about to takeover in consumer spending, and those who have chosen not to optimize will become lost. Our future has been built because of the tech advances that have forced us to adapt. As we continue to adapt our approach, we are creating business hybrids of e-com and brick & mortar. So now that we have entered this future, the question remains: “How can we brand ourselves to use this new evolution to our advantage?”.
Building Business Cyborgs
As I sit on a bench in Toronto, it is evident that the future is here. We are living in a time where people are starting to realize the new normal. Businesses, boutiques, small businesses and events are all advertising online and offline.
If you’re not building a business that can reach your customers on and offline you’re not modelling your business for the future. How can you do this? You keep up!
Keep up with the latest trends in your industry and dedicate time to investing in the latest trends. Focus your research on using these tools to bring your business forward.
This is not a small task, understanding which business tool will bring the most ROI can be difficult. This is why it’s important to weigh all the factors in your decision. Need help choosing the right one? Keep reading.
You Need These Hybrid Tools
Let’s speak about a revolutionary company called Blue Social. What makes Blue Social special? Well this company has created a software that helps solve the business card problem. Blue Social believes in a future in which we provide a service rather then another useless business card.
Blue social replaces the need for several cards and gives people the chance to keep just one. This one card will be used to tap on a person phone. Your information is then added to that persons network. You now know that your details are on that persons phone and you can focus on retaining there business.
Countless other businesses such as Bitly (For Shortening URL’s), Upwork (For Finding Talent), and Font Fabric (For Free Fonts), are other examples of how tools can boost your cyborg business.
Ready For What’s Next?
Dread it. Run from it. Destiny still arrives all the same. And now it’s here.– Thanos
Whether you are interested in changing your business for online clients or not, you will eventually. Your business will not be able to survive without taking the time to optimize. We do this through a combination of research tactics and execution.
Start today and prepare yourself for a future that will emphasize the importance of online branding. Don’t be left behind.